Dr. Samantha Papavasiliou

Dr. Samantha Papavasiliou recently received her Doctorate of Philosophy specialising in digital transformation and adoption in the Australian Public Sector. She also holds a Bachelors of Psychological Science (2014) and Bachelor of Social Science with Honours (2015), at the University of Adelaide. In 2017, Samantha completed her Master of Project Management Project Systems, and in 2018 her Master of International Trade and Development, also from the University of Adelaide.  

Samantha currently works at the Australian Taxation Office as a Project Manager and Data Analyst focusing on Service Redesign and Digital Transformation. In addition to her teaching role at the University of Adelaide, focusing on Post Graduate Project Management.   

Her current focus is on supporting organisations undergoing digital transformations to ensure the transformation is holistic and effective, for the organisation, clients, and employees.  Samantha’s key field of research is understanding digital adoption behaviours in the Australian Public Sector (APS). This includes how to streamline and improve digital service creation, updates, and accessibility. Samantha’s other areas of interest include behavioural analytics in public sector service design, the application of systems theory to holistically understand the needs and expectations of users and the application of predictive modelling to tailor communications between organisations and users.