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Tutorial: Ambient Media and Beyond Objectives and Content: Media evolved from media that can be described as integrated presentation in one form (multimedia). From multimedia, media evolved towards em bedding the consumer in a computer graphic generated synthetic world (virtual reality). From this point on, media evolved to the consumers directly exposed to the media in their natural environment, rather than computer interfaces (ambient media). In addition, media will be evolving towards a fully real/synthetic world undistinguishable from pure media integrating human capacity (biomedia or bio‐multimedia) somewhere in the very far distant future. This course is based on the following book: A. Lugmayr, Ambient Media and Beyond: Springer‐Verlag NY, to be published 2007 The goal is to train and educate participants in new innovative service design for ambient multimedia. The course will cover potential and possibilities of this new multimedia field and its relation to other trends, such as ubicom, pervasive computation, affective computation, and tangible media. Specific key‐concepts of ambient media are developed based on various business case studies. The ‘ambient way of thinking’ in media technology enriches the world of media by the following principles:
The course will give a comprehensive overview of the key ideas behind ambient intelligence, business and consumer trends, underlying technology, and new forms of potentially emerging media types. |
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